EGUIDE:
As data preparation tools become increasingly self-service-oriented and cloud-based, more enterprise users are employing them -- and recognizing their importance in their organizations' business intelligence strategies. This infographic shows the state of data preparation in 2019.
ESSENTIAL GUIDE:
This report from Capgemini Consulting shows how the search for competitive advantage has driven organisations to shift the focus of their analytical efforts to back office operations
WHITE PAPER:
How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
WHITE PAPER:
In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market.
EGUIDE:
This guide offers a collection of our most popular articles for IT leaders during the first few months of 2016, examining the changing role of CIOs and how to enhance their relationships with their peers across the business.
EZINE:
In this week's Computer Weekly, we talk to the Office for National Statistics about the important role data plays in the battle against Covid-19. We also look at the speedy deployment of the Scottish contact-tracing app and report on a discussion about the UK government's delayed response to its digital identity consultation. Read the issue now.
EGUIDE:
Companies leading the technological evolution have gone through changes. This second part of this e-guide explores the technological evolution of SAP, Microsoft and some business analytics vendors throughout the past two decades.
ESSENTIAL GUIDE:
This guide from CEB, a membership group for business leaders, offers research-based advice for CIOs on how to drive the digital strategy in their organisation.
EGUIDE:
How can your organization create a compelling customer experience (CX) strategy? Inside discover what constitutes a successful CX, and explore the 6 steps your organization should take to build a successful CX and confer a competitive advantage.