WHITE PAPER -
This white paper discusses one of the most effective ways to extend CRM functionality to competitively enhance your customers' experiences.
Posted: November 30, 2009 | Published: November 30, 2009
CASE STUDY -
This case study explores how SimplexGrinnell, a leader in fire and life-safety systems and services, has successfully employed the MarketTools CustomerSat enterprise feedback system to improve overall customer satisfaction by 210% and grow their business.
Posted: November 25, 2009 | Published: August 19, 2009
ANALYST BRIEF -
Learn how leading insurers use MarketTools® CustomerSat™ to gather and analyze feedback from customers to increase customer satisfaction, retain customers, and add to the bottom line.
Posted: November 25, 2009 | Published: November 24, 2009
WHITE PAPER -
This white paper highlights the nine critical steps that every organization should follow as they begin designing an enterprise feedback program. Here we review a proven approach to designing enterprise-wide feedback systems that customer satisfaction professionals have developed, refined, and perfected over nearly a decade.
Posted: November 25, 2009 | Published: November 24, 2009
WHITE PAPER -
Read this white paper to understand what Survey Action Management is and how it can help your organization effectively address customer concerns, save at-risk customers, and build customer satisfaction and loyalty.
Posted: November 25, 2009 | Published: November 24, 2009
WHITE PAPER -
This paper illustrates the ability to reduce the data growth challenge seen with EMC’s Oracle Applications CRM implementation via a Proof of Concept (POC) sponsored by the EMC IT organization.
Posted: November 20, 2009 | Published: November 19, 2009
PODCAST -
This podcast explains how Pivotal 6 increases user adoption and productivity by mirroring the familiar Microsoft interface and embedding Microsoft Outlook and SharePoint within the CRM system.
Posted: November 18, 2009 | Premiered: November 18, 2009
PRODUCT LITERATURE -
Consolidating and virtualizing application, web, and database tiers for enterprise Oracle® Siebel 8.0 CRM applications is one approach to help reduce costs and enhance flexibility. Read this paper to learn about Sun's platform for the Oracle Siebel CRM software stack.
Posted: November 16, 2009 | Published: November 16, 2009
WHITE PAPER -
This white paper provides everything the CIO and IT team must know to evaluate a CRM system based on the critical business and technical issues that matter to IT directors and chief information and technology officers.
Posted: November 11, 2009 | Published: November 11, 2009
WHITE PAPER -
This white paper compares and contrasts the two primary alternatives to thin clients and examines the differentiating characteristics that could impact your CRM implementation. Read on to learn why a smart client CRM solution may be a smarter choice.
Posted: November 11, 2009 | Published: November 11, 2009
WHITE PAPER -
This independent study by the International Technology group found IBM PowerVM more cost-competitive over time, compared to VMware, in terms of IT costs and the costs of downtime.
Posted: November 10, 2009 | Published: April 14, 2009
WHITE PAPER -
This paper introduces actions that organizations can take to drive security efforts from a business and operational perspective and discusses how security leadership from IBM can help enable their success.
Posted: October 28, 2009 | Published: March 6, 2008
WHITE PAPER -
This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue.
Posted: October 23, 2009 | Published: October 23, 2009
WHITE PAPER -
This paper explores the idea that to effectively compete today and into the next generation, high-tech manufacturers must rethink their customer relationship management (CRM) strategies. Read on to learn the three strategies high-tech manufacturers must do if they want to be profitable tomorrow and in the years to come.
Posted: October 23, 2009 | Published: October 23, 2009
WHITE PAPER -
This paper focuses on consumer products manufacturers and the strategy of customer-focused innovation, exploring NGM study questions and examines business areas where customer-focused innovation has potential to influence performance outcomes. Read on to learn how ways to effectively identify and satisfy customer demand.
Posted: October 23, 2009 | Published: October 23, 2009
MORE SPECIFIC TOPICS:
WHITE PAPER -
This white paper discusses one of the most effective ways to extend CRM functionality to competitively enhance your customers' experiences.
PODCAST -
This podcast explains how Pivotal 6 increases user adoption and productivity by mirroring the familiar Microsoft interface and embedding Microsoft Outlook and SharePoint within the CRM system.
